BIT - Events

10:00

Speedy Meeting - MEET & GREET MEET & GREET MEET & GREET

Buyers Lounge - Pad 11

11:00

Italia Mammamia: how the World sees Italy

Main Stage 2 - Pad 11

DESTINAZIONI E PROMOZIONE TURISTICA TERRITORIALE

Simon Anholt

12:00

Digital Tourism 5.0: ecosystems, experiences and innovation for the traveler of the future

Innovation Arena, Pad. 11

14:00

Grand Tour 4.0: mobility as a driver of tourism

Transportation Arena - Pad 11

TRASPORTI

Italy, an Open-Air Museum: Art as a saily Experience

Main Stage 2 - Pad 11

DESTINAZIONI E PROMOZIONE TURISTICA TERRITORIALE

Speedy Meeting - MEET SPORT & OUTDOOR

Buyers Lounge - Pad 11

THE DATA APPEAL COMPANY| From Data to Delegation: the Evolution of Tourism in the AI Era

Main stage 1 - Pad. 9

TECNOLOGIA E INNOVAZIONE

Mirko Lalli

The Power of Cinema in territorial storytelling

Main Stage 2 - Pad 11

DESTINAZIONI E PROMOZIONE TURISTICA TERRITORIALE

OSPITALITA'

15:00

Bleisure: the new balance between work and travel

Travel Expert Arena - Pad 9

DESTINAZIONI E PROMOZIONE TURISTICA TERRITORIALE

INTERMEDIARI TURISTICI/MICE/BUSINESS

OSPITALITA'

Speedy Meeting - MEET INFLUENCERS

Buyers Lounge - Pad 11

Speedy Meeting - MEET THE MEDIA

Buyers Lounge - Pad 11

16:00

Making big things out of small things: the Power of Storytelling to regenerate Places and Communities

Main Stage 2 - Pad 11

DESTINAZIONI E PROMOZIONE TURISTICA TERRITORIALE

From fragmentation to ecosystem: enabling technologies for a connected tourism industry

Innovation Arena, Pad. 11

DESTINAZIONI E PROMOZIONE TURISTICA TERRITORIALE

INTERMEDIARI TURISTICI/MICE/BUSINESS

OSPITALITA'

TECNOLOGIA E INNOVAZIONE

No Place Is Far Away

Main stage 1 - Pad. 9

DESTINAZIONI E PROMOZIONE TURISTICA TERRITORIALE

INTERMEDIARI TURISTICI/MICE/BUSINESS

Speedy Meeting - MEET THE WORLD

Buyers Lounge - Pad 11

TO and TA. From Data to Travel: creating proposals that speak to people

Travel Expert Arena - Pad 9

INTERMEDIARI TURISTICI/MICE/BUSINESS

10:00

Europe as a Global Destination: beyond Italy, the perspective of international buyers

Main stage 1 - Pad. 9

DESTINAZIONI E PROMOZIONE TURISTICA TERRITORIALE

INTERMEDIARI TURISTICI/MICE/BUSINESS

OSPITALITA'

Playing as a team. How Football Transforms the Brand of Cities

Main Stage 2 - Pad 11

DESTINAZIONI E PROMOZIONE TURISTICA TERRITORIALE

11:00

Generation Z: the journey that changes the rules

Main stage 1 - Pad. 9

DESTINAZIONI E PROMOZIONE TURISTICA TERRITORIALE

INTERMEDIARI TURISTICI/MICE/BUSINESS

OSPITALITA'

Slow tourism and new mobility routes

Transportation Arena - Pad 9

TRASPORTI

Speedy Meeting - MEET THE MED

Buyers Lounge - Pad 11

Gen Z Travel: why compete when you can collaborate?

Main stage 1 - Pad. 9

DESTINAZIONI E PROMOZIONE TURISTICA TERRITORIALE

INTERMEDIARI TURISTICI/MICE/BUSINESS

12:00

Slow Tourism: the “Strade Bianche”. When passion connects places

Main Stage 2 - Pad 11

DESTINAZIONI E PROMOZIONE TURISTICA TERRITORIALE

ESPERIENZE/ATTRAZIONI

Travel Experiences and Intermodality

Transportation Arena - Pad 9

TRASPORTI

13:00

Celebrity Marketing: the power of stories and familiar faces in shaping a destination’s image

Main Stage 2 - Pad 11

DESTINAZIONI E PROMOZIONE TURISTICA TERRITORIALE

ESPERIENZE/ATTRAZIONI

INTERMEDIARI TURISTICI/MICE/BUSINESS

14:00

City Breaks and access Hubs: the Journey starts here

Transportation Arena - Pad 9

TRASPORTI

Smell like street spirit

Travel Expert Arena - Pad 9

DESTINAZIONI E PROMOZIONE TURISTICA TERRITORIALE

INTERMEDIARI TURISTICI/MICE/BUSINESS

Speedy Meeting - MEET CULTURE & ENTERTAINMENT

Buyers Lounge - Pad 11

Speedy Meeting - MEET WELLNESS, THERMAL & SPIRITUALITY

Buyers Lounge - Pad 11

The journey continues. The future of tourism in the Age of AI

Main stage 1 - Pad. 9

INTERMEDIARI TURISTICI/MICE/BUSINESS

OSPITALITA'

TECNOLOGIA E INNOVAZIONE

TRASPORTI

Raffaele Gaito

16:00

Speedy Meeting - MEET BUSINESS & MICE WORLD

Buyers Lounge - Pad 11

10:00

Speedy Meeting - MEET SOLUTIONS

Buyers Lounge - Pad 11

Travel experiences: how technology platforms are redefining Italian tourism

Innovation Arena, Pad. 11

DESTINAZIONI E PROMOZIONE TURISTICA TERRITORIALE

INTERMEDIARI TURISTICI/MICE/BUSINESS

OSPITALITA'

TECNOLOGIA E INNOVAZIONE

11:00

Empathy: the new skill for navigating the world

Main stage 1 - Pad. 9

FORMAZIONE, MEDIA E SERVIZI

Andrea De Beni

12:00

The Future of Work. The Work of the Future

Main Stage 2 - Pad 11

FORMAZIONE, MEDIA E SERVIZI

INTERMEDIARI TURISTICI/MICE/BUSINESS

OSPITALITA'

TECNOLOGIA E INNOVAZIONE

Raffaele Gaito

13:00

Young People and Tourism: to live or to survive?

Main Stage 2 - Pad 11

FORMAZIONE, MEDIA E SERVIZI